Build video engagement and grow your channel

It’s easier than ever to find new audiences and get more eyes on your videos, right on YouTube. Drive additional views, website visits or engagement for your channel by promoting your videos with YouTube Ads.
Promote a video
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Connect with your audience
Achieve the goals that matter to you
Learn what your data is telling you

Connect with your audience

Connect with your audience where they are

You’ve done the hard part of creating your video. Your next to-do is to advertise your video to the most relevant viewers. Show up at the right times for the right audience while they are searching, browsing, or watching on YouTube.
Two men laughing and cooking with ‘Business name’ called out in the corner of the screen.

Achieve the goals that matter to you

Achieve the goals that matter to you

Attract more viewers to get the results you want. Whether it’s getting more subscribers, more views, more engagement, or more website traffic, Promotions can help you hit your current goal—and the ones to follow.
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Learn what your data is telling you

Get data-driven results

With the help of the data gathered from your campaign, learn which audiences respond best to your ads and which ads have higher engagement rates.
A woman wearing sunglasses in the preview screen of a video with ‘Visit site’ called out.
  • Image of the account selection phase of the setup process.

    Set up your account

    Get started by creating a new account or linking to an existing account from the dropdown list.

  • Image of the goal setting phase of the setup process.

    Select your goal

    Set a campaign goal that will help you meet your business needs.

  • Image of the video selection phase of the setup process.

    Select your video

    Choose a specific video you want to promote from your channel. From here, you can edit your promotion headline and description.

  • Image of the targeting selection options in the setup process.

    Set targeting preferences

    Select who you want to reach and where you want to reach them.

  • Image of the budget selection options in in the setup process

    Choose your budget

    Select how much you want to spend, enter the end date, and preview the estimated performance in views per day.

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Ball Major Music
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Get started with YouTube Promotions

Promote a video
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