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Gymshark CEO Ben Francis smiling with an overlay that reads, “9% reduction in user drop offs.”

Gymshark achieves new personal best with Google Analytics

UK-based fitness apparel and accessories brand Gymshark used Google Analytics to improve the quality of their measured website and app data. The team used the customisable Explore section to uncover and resolve key pain points for Gymshark customers.

Gymshark CEO Ben Francis smiling with an overlay that reads, “9% reduction in user drop offs.”
Person carrying a bag of groceries with an overlay that reads, “50% cut down on reporting time.”

412 Food Rescue cuts reporting time by 50% with Google Analytics

US-based 412 Food Rescue, a non-profit organisation that works with food retailers to prevent surplus food from going to waste, harnessed Google Analytics across platforms to understand their users’ journey, optimise marketing, and acquire more volunteers.

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Person carrying a bag of groceries with an overlay that reads, “50% cut down on reporting time.”

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  • 1

    Create a free Analytics account

    Get started by creating a free Google Analytics account to collect and organise data.
  • 2

    Create a new Google Analytics property

    A Google Analytics property represents a website and/or app, and each property you create holds all your measurement data.
  • 3

    Start collecting data

    Choose from where you will be collecting data (the Web, an Android app, or an iOS app) and receive instructions for adding a data collection tag to that source.

Frequently asked questions

Does Google Analytics offer any tutorials or resources?

Yes, there are many ways to learn more about Google Analytics:

  • Visit the Help Center to find tips and tutorials on using Google Analytics and other answers to frequently asked questions.
  • Visit the Learning Center to choose a learning path to understand how to use Google Analytics.
  • Enroll in Analytics Academy to take online courses to grow your Google Analytics skills.
  • View the Youtube Channel to get the latest news, product updates, and how-to videos on Google Analytics.

Discover what you can do with Google Analytics

Google Analytics delivers an enhanced, privacy-safe measurement solution that allows you to get a deeper understanding of user behavior across devices and platforms.
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